Beauty Discovery with Ma Belle Box

Ma Belle Box, first beauty box concept in Vietnam brought the direct sampling experience to the Mekong Beauty Show 2018. Working with exhibitors from the nail, skin care and make up sectors, they selected 4-5 brands from each one and offered the products to Vietnamese consumers as well as spa owners and distributors in the business. Attendees were queuing up to experience these new products and a total of around 160 people took part in the experience on June 16.