Vietnam is a dynamic market with a population of about 92 million and listed top 2 in Asian markets in Beauty and Personal Care consumptions.
Vietnam is leading the growth in the region, it is the fastest growing market for consumer goods in Southeast Asia. It is also a gateway to enter into other major countries in the greater Mekong region: Cambodia, Laos and Myanmar.
Mekong Beauty Show is the only B2B platform in Vietnam focusing on the "distribution & retail channel" for international cosmetics brands. Our strong network in Vietnam's import and retail market has provided exhibitors plenty of solutions to the difficulties of being a new brand here.